April 20, 2014

The MakeUp Show NYC 2014


Have you ever been?

About The Makeup Show 
The Makeup Show is owned and produced by Metropolitan Event & Production and travels internationally from LA, NYC, Dallas, Chicago, and Orlando.  Bringing each destination over 60 beauty brands, and unique convergence of artists and community, where beauty professionals are sure to find an artistic energy that will inspire any beauty buff, from the passionate beginner to the seasoned professional.  Each show offers an unparalleled lineup of education and appearances from top beauty professionals and focuses on career building and networking within the makeup community.  The show provides a unique experience for the makeup professional to network directly from the best in the business. 

The top makeup artists in Broadway and in award-winnning films will be here! If you are curious on how the makeup is done like at the broadway show, Wicked or how celebrities get red-carpet ready, there will be different keynotes scheduled through out the day of May 4 (Sunday) and May 5 (Monday) that will be discussing this, and to answer your makeup and beauty questions as well!

There will also be beauty brands that will be making their first appearance this year such as Sephora, Cao Cosmetics, Adamis, Ve Neill Brushes, Vincent Longo Cosmetics, Black-Up, Gorgeous Cosmetics, Serenity and Scott and so many more.

Some of the keynotes that will be held during the event are the following:

“Understanding Beauty” with Alice Lane - What is beauty? Why is it beautiful?  These are just a couple of the questions and queries we will explore as Alice also allows us a look inside her career which includes clients like Vogue, W, Elle, Harper's Bazaar and V.   Watch Alice demonstrate the fundamentals of color, contour, and placement and guide us through the idea of adding art back into our makeup all the while inspiring you to develop your own eye, understanding and signature style.

“A Career in Makeup” with Troy Surratt - Troy Surratt has gone from behind the counter at Alcone, to assisting Kevyn Aucoin, launching the makeup line Tarte and onto consulting positions for Beauty.com and beauty giant Maybelline.   In his first time keynote at The Makeup Show, Troy will talk to us about his own career highlights and his favorite experiences in this industry he loves. He will also share his tips for a successful career and offer us an in-depth look at his eponymous Surratt line that combines his intimate knowledge of beauty and the business with his understanding of what every pro needs in their kit to create amazing makeup applications. 

“The New Movement in Makeup” with Ashunta Sheriff – In her first time at The Makeup Show, Ashunta will share with attendees her thoughts on how to build a beauty brand and name while maintaining your own ideals and integrity.   She will shed some light on how to make your own artistry celebrity worthy and share her technique for developing her signature contour and glow gorgeous makeup look. 

“Something Wicked:  Creating a Character and a Career on Broadway” with Joe Dulude – Bringing characters to life for the Broadway stage is a much coveted and very exclusive area of makeup artistry.  Joe Dulude joins us among the artists who have created makeup and characters that have captured our imagination on this 10th anniversary year for the Broadway production of Wicked.  He will bring The Wicked Witch of the West, the one and only Elphaba to life on the stage. 

Making Up With Merrell Hollis
As an award-winning make-up artist and grooming expert, Merrell has worked with some of the biggest names in music, film and fashion. Merrell will share how he got started in the industry and show you the why’s and how’s of creating a flawless foundation, the essentials to stunning celebrity makeup and demonstrate the artistry that has transformed the faces of icons and legends including Wendy Williams, Sean ‘P. Diddy’ Combs, Mary J. Blige, Usher, Faith Evans, Naomi Campbell, Diane Von Furstenberg and Kim Cattrall to name a few. Watch as he shows the detailed techniques for which he has become known for and listen as he shares insight on what you can do to build your own career in the celebrity makeup field.

*This information was taken from a Press Release March 2014. For more information about the show please visit. www.themakeupshow.com

The Makeup Show is a PRO-only event open only to those in the beauty and fashion industry. Makeup artists, hairstylists, estheticians, cosmetologists, agents, models, stylists are all under the umbrella of permitted attendees. Also students enrolled in beauty/ hair school can attend the show. Students can get 10% off on their ticket by showing a student ID card or enrollment paper at the door.

For more information about The Makeup Show, please go to: www.themakeupshow.com
And to be updated on what's happening, follow them on their social media channels:
Again the dates for this years The Makeup Show NYC are: 
May 4- Sunday from 9am-6pm & May 5- Monday (9am-5pm) at 
the Metropolitan Pavilion located on 125 West 18th St New York, NY.

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