September 11, 2012

Fashion Night Out 2012

If you have never heard of Fashion Night Out (FNO), it is Anna Wintour's answer to the slow fashion business economy. By bringing a one night only extended hours for shoppers to shop at their favorite participating department and high end stores, Miss Wintour thought this will help the fashion economy back in business and not through depression. Okay, that is more of my perception and personal opinion on FNO, you can google it for a better explanation on it.
I have only gone twice, last year and this year. This 6-11pm shopping night with freebies of alcohol n other treats once a year never really got my interests when it started in 2009, until my sister drags me to go with her last year. I looked at what they had to offer, the stores that she wanted to check out: more of scouting what they have to offer. Obviously, its impossoble to go to everything so we sorta agreed to stay midtown. I didn't know it's a night for people to party with their favorite celebrities too but I didn't really care about that because I know they will still be surrounded by security and after a picture and autograph you gotta move on! And that's what happened anyways, for u to be able to get a pic with them and their autograph, you need to buy their own branded product or from the store! So forget that and I'll just go have fun, shop what I want while drinking champagne!
The stores I went to has really nothing special to offer for that one night except maybe a good discount if you spend a good amount of cash in their store. Best deal I got is from Henri Bendel this year, but if you didn't know about it the associates won't tell u either. It's after spending $50 in the store you get a free iphone4/s case with customized swarovski crystals on it! This deal was posted on their Facebook wall two weeks before FNO and it seems like none of the employees that night know about it or something. I had to ask a few associates and go up and down their floors to find a nice associate to help me out, and eventually I left with my goodies and my blinged out iphone case! Yay me!
My tip to u guys whose planning an FNO2013 is to check out the site, their Facebook and Tweeter of the stores you want to go to before. Since its all over the city and impossible to go to every store, see which store has the most exciting party and celebrities (if you wanna see one) and just stay in that area. Mostly the stores around it too will have their own FNO party so you still not limited to one store.
I don't think I will be attending anymore FNO's after this year since I didn't see a lot of stores giving out good discounts for shopping, there's really no point to come out anymore for me. Plus I see articles online on how this night turns out into a disaster of drunk mobs on the streets and it's not really a scene i'd like to be if i am carrying newly bought stuff! Noo thanks! Ye just be careful guys. It's fun to experience it but I am not a fan of crowded stores either. I went to Henri Bendel early because I plan to check out other stores but nobody else beats the free gift I got from Bendel so I went home early. *i really just wanted to shop at Bendel since Uniqlo or Zara or Sephora didn't have anything to offer but cocktails.
Plan out before heading out! Best way to enjoy the night :)

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