September 27, 2016

24hrs in NYC with E.L.F Cosmetics + GIVEAWAY !!!

I was invited by E.L.F Cosmetics to join them on a 24-hour #ELFbeautyexchange event happening in New York City. With not much details on what the event is all about on the invite, I still sent my RSVP! It was all a huge surprise what happened the next two days with E.L.F Cosmetics.
Keep reading as to what the
E.L.F Beauty Exchange
was all about!

I know only great things can happen when a makeup company invites you to spend 24-hours with them, and so I didn't hesitate to send my RSVP! The only details on the email before the event was to check-in at The Beekman hotel at 3pm and wear a cocktail dress, and pack a business/casual attire for the next day.

The Beekman is such a gorgeous hotel! It just recently opened and I love how it is built in a historical landmark building and so some of the structures in the hotel are original! Those banisters in their main hall are all original! It has that feel of being in the Gatsby Era of the 1920's with the luxury amenities of 2016!

original cast iron banisters at The Beekman
After checking-in, the schedule was to meet at the lobby by 5:30 for cocktail hour. This was the first time, I met the other ELF Beauty Influencers that were invited. First surprise of the night was  a bus pulling up in front of the hotel to take us to the Wythe Hotel in Brooklyn for a nice private cocktail reception overlooking the NYC skyline as the sun sets. Gorgeous!
 We also met some of the E.L.F Cosmetics team and CEO, Tarang Amin to give us the great news for tomorrows big day which was...

E.L.F will be making their company public with the NYSE (New York Stock Exchange) under the stock ticker Elf, and will be ringing the opening bell! This is such a huge milestone for this company, and I am so honored to be able to witness and be a part of this historical moment!
*WARNING: Wall Street fun facts ahead, if you want to skip this part just jump to the next photo!*

E.L.F cosmetics is the third beauty brand to IPO (Initial Public Offering) in the past decade. The other two were Estee Lauder (EL) and L'Oreal (LRLCY).
NYSE is the most prestigious and also the largest stock exchange in the world. Also known as the "Big Board" on the trading floor, and is the only one that still uses the "open outcry system" (aka the crazy, shouting to buy and sell bids on the trading floor).
Hubby, who has informed me all this Wall Street/Stocks/IPO information, as this is more of his area of expertise, was pretty jealous that we got to go inside NYSE and walked on the trading floor. NYSE isn't open to the public and he said not everyone are allowed to be on the trading floor. He was very excited for me though, and he even watched the Opening Bell on
We were there before the Opening Bell at 9:30am and so the adrenaline rush to be up and ready by 8am surely woke me up. Even if you and most of the beauty influencers who were there is not into stocks or trading, it was still a very exciting moment!

Afterwards, we all checked-out from our hotels and went to grab lunch at Adrienne's Pizzabar  before our next surprise, which was a helicopter ride! I didn't think they could top the NYSE but they did! It was a 15-min ride with Heli NY and we're so lucky the weather forecast was clear skies that day!

We ended our day with a shopping trip at their flagship store on 741 Broadway, NYC. 

To see more pictures from that day, please check out my Facebook page, FiveTwo Beauty:
#ELFBeautyExchange - 24hrs in NYC with E.L.F Cosmetics

Now onto the GIVEAWAY!!! 
This is just a small way of me of saying thanks so, so much for still being here, reading my posts, and keeping in touch with me here and on my social medias. I never thought this blog that started out just as a hobby would take me to places, make me meet such great people, and work with great beauty companies and that's all because of You!

I wanted to share with you some of my favorite E.L.F beauty products, and so here I have chosen 9 of my most favorite E.L.F products plus an exclusive lipstick shade that was given out during the #ELFbeautyexchange event. Here are the reasons why they are my favorite items!

HD Powder + Kabuki brush - great for setting your makeup or touch-up!
Daily Hydration Moisturizer  - use this before sunscreen or makeup application
Eye Refresh - the roller ball is so cooling, great to de-puff those bags!
Extra Thick Ink Eyeliner - this has a nice pointy felt tip, so easy to use too
Lip Exfoliator + Matte Lip Color in Praline - great for a quick lip exfoliation before applying this non-drying, great everyday wear lip color
Shadow Lock Eyelid Primer - this has been compared to the UD primers #nuffsaid!
Mad for Matte Eyeshadow Palette - i love all their eyeshadow palettes but this one is an all matte, all neutral shadows which can be work all day, everyday!

To enter, please read the RULES below:

This is only open to all my U.S readers and follower.
Please if you're not over 18 years old, let your parents know you're entering a giveaway.
Winner will be emailed and announced on Twitter & Facebook.
Giveaway starts on Sep. 27, 2016 until Oct.18, 2016.
To enter, use the Rafflecopter below!!!

GOODLUCK guys!!!

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